Sunday , December 4 2016

The Rs 12 Lakh Scooter: 125cc Vespa 946 Emporio Armani Edition Launched in India

The scooter we are talking about is the Vespa 946 Emporio Armani which has been launched at Rs 12,04,970 (ex-showroom, Pune).

 

There are many things that you may buy for Rs 12 lakh but only a few of them offer the exclusive bragging rights of saying that your 125cc scooter is as expensive as the full-fledged SUV. The scooter we are talking about is the Vespa 946 Emporio Armani which has been launched at Rs 12,04,970 (ex-showroom, Pune).

vespa-946
Vespa 946

 

However before you give it the tag of the most an expensive scooter in India, keep in mind that there’s also the Aprilia SRV 850 ABS which is more expensive than the Vespa motorcycle. Talking about automobiles Nevertheless, then again, Piaggio Vespa 946 is targeted headed for a different kind of audience. It is not for those who are setting the lap records at racetracks or smoking KTMs between red lights in drag races, but for those who would like to sit back, relax and can enjoy the experience.

What makes it so expensive, although? Well, for starters, Vespa has tried to fit the most high-tech features in the Piaggio Vespa  that you could find. It has ASR traction control, ABS, LED projector headlamps, LCD instrument cluster LED indicators,  220 mm double disc brakes at the front and a special paint scheme that looks different in the different shades of light.

It’s got Italian written all over it with a retro style approach, which has been inspired from the 1946 Vespa scooters.

vespa-70th-anniversary-edition
Vespa 70th Anniversary edition.

The model came into  an existence last year to mark the 40th anniversary of the foundation of Giorgio Armani and the 130th birthday of the Piaggio Group. The 946 refers to the year 1946 when this original scooter was rolled out.

Along with the Vespa motor scooters 946, Vespa also launched the Vespa 70th anniversary edition, which is the special edition VXL model. It gets the ‘Azzurro 70’ body colour with a fly screen, glossy dust grey alloy wheels & leather pattern seats. It has been priced at a relatively modest Rs 96,500 (ex-showroom, Pune)

It is clearly a bold move by a Vespa to launch a scooter at that price range and it remains to be seen as to how successful their freshly launched scooters are in India.

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